Years in production: 2019 - present The “Batgirl” is derived exclusively from the bracelet design on this particular watch model. The Batgirl features a Jubilee style bracelet (“five-piece link” design that forms a series of small X-shaped patterns) as opposed to an Oyster style bracelet (robust metal bracelet with flat three‑piece links) on the Batman watch. Both the Batman and Batgirl watch models have the ceramic/Cerachrom two-color black and blue watch bezels.
Rolex GMT-Master II 116710BLNR “Batman”
Years in production: 2013 - 2019 The Rolex 116710BLNR watch features a two-color black and blue ceramic bezel that Rolex calls Cerachrom. The nick name “Batman” comes from the black and blue watch bezel having similarities to the Batman comic book colors.
Rolex Day-Date 1803 “President”
Years in production: 1956 - present A visually striking, all 18K gold Day-Date is the Rolex watch that many regard as the pinnacle of “luxury” for the world-renowned luxury brand. This timepiece earned the moniker “President” in 1965 after Rolex released an advertisement capitalizing on then president Lyndon Johnson’s affinity for the watch. Its unique “President” bracelet is exclusive to this model and to a lesser extent, certain ladies Datejust models. This bracelet combines elements of Rolex Oyster and Jubilee designs. Some Oyster bracelets can be found on the Rolex “President” model.
Rolex Daytona 6239 “Paul Newman”
Years in production: 1963 - 1988 Certainly one of the most high value, sought after and iconic timepieces ever produced. The Rolex Daytona “Paul Newman” is distinguished primarily by the dial type, commonly referred to as “exotic.” Initially a slow seller, this particular dial was not manufactured in significant numbers, adding to the rarity and mystique of the timepiece. Installed as an option by Rolex, the original series of the Daytona model consisted of four different designs for the dial. Rumor has it that Paul Newman’s wife, Joanne Woodward purchased the watch for Newman in 1968 at Tiffany’s in New York for $200. The watch would later be auctioned at Phillips Art House in 2017 for $17.75 million.
Rolex Sea-Dweller 1665 “Double Red”
Years in production: 1967 - 1978 The nick name “Double Red” for this watch came from the two lines in striking, bright red text on a matte black dial that reads “SEA-DWELLER SUBMARINER 2000.”
Rolex Sea-Dweller 116660 “Deepsea”
Years in production: 2008 - 2018 This model Sea-Dweller, having been designed for secure functionality to a depth of up to 12,800 feet was appropriately named “Deepsea.” A new and critically important component for waterproofness was the new Ringlock System developed by Rolex, an upgraded and highly effective method of seal between the crystal and case. An additional feature is a helium release valve for excessive gas buildup at depth. As for the case on this model, it’s quite large at 44mm with a thickness of 17.7mm.
Years in production: 2014 - Present This limited edition Sea-Dweller “James Cameron” was released to commemorate the famed motion picture director’s March 2012 Deepsea Challenger dive to the ocean’s deepest point, Mariana Trench, an approximate depth of 10,898m or 35,756ft. The model was introduced with a couple of revisions from the previous Sea-Dweller model, namely a larger clasp and slightly smaller lug size. But the primary feature on this special edition Rolex is the blue dial Rolex named “D-Blue” This dial fades from blue to black much like the color change of the ocean as one goes increasingly deeper.
Rolex Explorer II 16570, 216570, 226570 “Polar”
This Explorer II models 16570 (1989 - 2011), 216570 (2012 - 2021) and the 226570 (2022 - present) were introduced with two dial options, black and white. The white dial version has been dubbed the nickname “Polar” by Rolex collectors.
Rolex Submariner 16610LV “Kermit”
Years in production: 2003 - 2010 Rolex launched the 16610LV “Kermit” in 2003 to commemorate the 50th anniversary of the Submariner model line. The watch landed with initially mixed reviews due to its green bezel. This eventually caught on and has since attained legendary status within the watch collecting community. The new model featured enlarged hour markers and hands for improved legibility. Rolex named this the “Maxi Dial” and proved to be quite popular.
Rolex Explorer 1655 “Steve McQueen”
Years in production: 1971 - 1984 The “Steve McQueen” name, well known among aficionados for this particular Explorer II model came about from a 1970’s advertising campaign launched by Rolex with the aptly named “King of Cool” film star. At the time of its release, it was considered more of a functional tool watch specifically aimed at Speleologist’s (one who studies caves). It’s also interesting to note that although this watch is nicknamed after Steve McQueen, the actor never actually wore the watch. He was more of a Submariner guy.
Rolex Sea-Dweller 1665 “Great White”
Years in production: 1977 - 1983 White text on the dial of this Sea-Dweller replacing the previous editions color of red helped give this watch model the name of “Great White.” Previous versions of the model led many enthusiasts to view the Sea-Dweller as a spin-off of the Submariner model line. This was due to “Submariner” having been printed on the dial. Starting with the 1665 ‘Great White,” gone are any references to the Submariner on the dial.
Rolex GMT-Master 1675 / GMT-Master II 126710BLRO “Pepsi”
Years in production: 1954 - Present The blue and red bezel on this long running pilot’s watch having similarities to the color scheme seen on bottles of PepsiCo’s signature soda gives it the “Pepsi” name. But real watch enthusiasts know the colors were initially inspired by the colors of Pan American Airways, who gets credit for requesting a watch from Rolex that displays a second time zone. It’s also said that the red and blue colors represent day and night.
Rolex Datejust 116264 Turn-O-Graph “Thunderbird”
Years in production: 2000 - 2011 The origin of the Rolex “Thunderbird” name dates back to the late 1950’s. Rolex established a relationship with the USAF Air Demonstration Squadron named “Thunderbirds,” and the rest is history. The timepiece’s primary function that appealed to the pilots is the rotating timing bezel Rolex had developed and named “Turn-o-Graph.”
Rolex Datejust 41 116333 “Wimbledon”
Years in production: 2009 - Present: Rolex status as official timekeeper of the legendary Wimbledon Tennis Tournament goes all the way back to 1978. A fitting tribute to the relationship resulted in what is now known as the Rolex “Wimbledon” Datejust. Since its launch in 2009 with the ref#116234, there have been a number of models, the Datejust 41 variety being the most sought after. A number of different styles and materials can be found in various examples of the “Wimbledon” including stainless steel, stainless steel and 18k yellow gold as well as stainless steel and Everosegold. Bracelets have been offered for the “Wimbledon” in both the Oyster and Jubilee design. But with this particular watch, it’s really all about the dial. Specifically, a slate gray dial with Roman markers outlined in green enamel..
Rolex Daytona 16520 “Zenith”
Years in production: 1988 - 2000 The Daytona “Zenith” model featured a modified movement, specifically, Calibre 400, providing the platform for a new Rolex 4030 movement. This was called the Zenith El Primero (the time/point at which something is at its most strength or successful). Multiple modifications to the base calibre were required to achieve the desired results for Rolex.
Rolex Daytona “Panda”
Years in production: 1963- Present The colors and configuration on the dial of this particular Daytona model for many Rolex fans resembles that of a Panda bear’s face. The required specifics for the “Panda” moniker to be applied is a white dial with black sub watch dials.
Rolex Submariner 5513 "Bart Simpson”
Years in production: 1965 - 1966
The 1966 Rolex Submariner Ref 5513 acquired the nickname “Bart Simpson” due to the oddly shaped coronet that looks like the oddly shaped cartoon character’s head. The specific feature on which the name was derived was short-lived, making this a rare and collectible timepiece.
Rolex Submariner 116619LB “Smurf”
Years in production: 2008 - 2020 The “Smurf” model was introduced to the market with a series of very well-received features. Most notably a blue dial with a lacquered finish as opposed to sunburst, producing a visually striking wet look. Topping off the new dial was a matching ceramic / Cerachrom bezel. Additional noteworthy features introduced with the “Smurf” model include updated materials for the case and bracelet, an advanced and extremely durable form of 18k white gold developed by Rolex that is sometimes referred to as “gray gold.” Rounding out the upgrades for the model is the heavier “Super Case” with some added girth to the lugs as well as a “Glidelock” clasp.
Rolex Submariner 116613LB / 126613LB “Bluesy”
Years in production: 1988 - Present With its striking Royal blue dial and bezel the “Bluesy” nick name given to the model by collectors was an obvious choice. The first edition “Bluesy” featured a gold and steel oyster bracelet, Parachrom hairspring and precise COSC certified 3135 calibre. The latest incarnation of the Submariner model lineup, including “Bluesy” introduced in 2020, had some noteworthy changes. These included a new generation 3235 caliber, slightly larger case with slimmer lugs and wider bracelet.
Rolex Submariner 126610LV “Starbucks”
Years in production: - 2020 - Present The “Starbucks” name is derived from the famous coffee chain’s company logo having similarities to the dial and bezel of this late model Submariner. Slight revisions to the lugs (thinner) and bracelet (wider) on this model were well received. The Starbucks version of the Submariner is similar to the Kermit model with black dial and green bezel, but the Starbucks is a later version with ceramic bezel.
Rolex GMT-Master II 1675/3 / 16713 / 126711CHNR “Root Beer”
Years in production: Model 1675/3 1970 - 1989, Model 16713 1989 - 2006, Model 126711CHNR, 2018 - Present The Rolex “Root Beer” GMT-Master II 16713 was launched with several significant upgrades from i’s predecessor (Model 1675/3). The most significant of these improvements for most Rolex fans was the model’s ability to display three time zones. The previous model displayed two. This was made possible by adjustable 12 hour and 24 hour hands. The current version of the iconic Rolex “Root Beer” model is the GMT-Master II 126711CHNR. Some technical attributes of this watch consist of a 3285 caliber and power reserve of 70 hours. A Parachrom hairspring vastly improves shock resistance. Additional changes consist of Oystersteel and Everose gold for the case and bracelet as opposed to stainless steel and yellow gold on previous versions. The bezel was upgraded to a more scratch / fade resistant ceramic material Rolex developed known as Cerachrom.
Rolex Submariner Date 116610LV “HULK”
Years in production: 2010 - 2020 The green dial on this particular Submariner model takes the guess work out of the nickname’s origins. This was the first green dial on a Submariner model. Additional firsts for the model include a Cerachrom / ceramic bezel, Glidelock clasp, Cromalight display and Super Case.
Rolex GMT-Master II 16710 “Coke”
Years in production: 1989 - 2007 Universally known among Rolex enthusiasts for its black and red bezel. The “Coke” nickname for this Rolex is derived from the model’s bezel resembling the color scheme on the bottle of the Coca-Cola company’s signature soda.
Rolex GMT-Master II 16760 “Fat Lady”
Years in production: 1983 - 2007 The nickname for this model comes from the noticeably larger case. The increase in size was required to accommodate a more complex movement that Rolex had developed for the model. Specifically, this movement features a quickset hour hand and a 3085 caliber movement. Rolex rounded out the new look with a wider bezel and beefier crown guards.
Rolex Explorer II 16550 “Cream Dial” or “Creamy”
Years in production: 1985 - 1989 This particular Explorer II model was introduced with two dial options, black & white. The white version became much sought-after by collectors due to the dial appearing as more of an off-white or ‘Creamy” white. The Explorer II model 16550 is also known as a traditional model because it was manufactured between the earlier Explorer II model 1655 and the late Explorer II model 16570.
Rolex 8171 “Padellone”
Years in production: 1949 - 1952 This very rare, low production numbers timepiece has the nickname “Padellone,” derived from the Italian word for “Big Frying Pan." A 38mm case size was considered quite large at the time of its short production period. This complicated timepiece features three apertures displaying phases of the moon, day and month. The date is displayed on the dial’s outer track with a pointer hand.
Rolex 3131 “Bubbleback”
Years in Production 1933 – 1952: While not the world’s first self-winding timepiece, The Rolex “Bubbleback” model 1858 was the very first waterproof self-winding watch. The significance of these two features inherent in a production timepiece should not be overstated. Most watches of the day had snap-on style backs which were not dust or water-resistant. The new “Oyster Perpetual” had a screw-on water-resistant style back with a gasket. To achieve the self-wind or automatic function, Rolex attached an auto-wind mechanism to the existing movement. This required a new design for the case, specifically a rounded protrusion to the back which gave it the “Bubbleback” nickname. The follow-up, Ref# 3131 is the most recognizable “Bubbleback” among collectors. Subsequent models of the “Bubbleback” were offered in stainless steel, stainless steel with a yellow gold bezel, stainless steel with a rose gold bezel, all yellow gold and all rose gold models. These new automatic winding water-resistant Rolex watches were very popular with younger and more active people.
Rolex Daytona 116598SACO “Leopard”
Years in Production 2004 – 2019: Rolex unveiled a Daytona in 2004, aptly nicknamed “Leopard,” for its eye-catching Leopard-skin color scheme, a true feast for the eyes. This very unique Daytona has a “Leopard” pattern diamond dial, 48-count diamond encrusted case, 36-count “Cognac” sapphire bezel among other accoutrements, all exclusive to the model, making it next to impossible to go unnoticed. Helping the watch retain its uniformly catlike theme is a Leopard print strap which coincides nicely with its matching dial.
Rolex Daytona 116506 “Platona”
Years in Production 2013 – Present: For generations, luxurywatch aficionados and collectors alike considered the Rolex Daytona model to be the pinnacle of a sports watch. This particular offering, nicknamed “Platona” for its platinum construction, was launched to commemorate the 50th year of the esteemed model. Its ice blue dial combined with its chestnut brown bezel and subdials was unexpected. This watch quickly gained widespread approval among Rolex fans and became a very desirable and collectable Daytona.
Rolex Daytona “Rainbow”
Year in Production 2012 – Present: This Daytona, nicknamed “Rainbow,” was unveiled in 2012. Expertly crafted in yellow gold and laden with multitudes of the highest quality hand-cut precious gems, this specialized Rolex Daytona model quickly gained status as a masterpiece in contemporary watchmaking. The “Rainbow” name is derived from its eye-catching array of 36 Baguette cut Sapphires graduated in such a way as to replicate the colors of a rainbow. Subsequent models of the “Rainbow” Daytona were constructed in white gold and Rolex's own Everose Gold.
Rolex Datejust “Tiffany”
Years in Production 2020 – Present: This entry level Rolex Oyster Perpetual model is nicknamed “Tiffany.” The name is in reference to its dial resembling Tiffany & Co’s iconic, Robin’s egg blue hue, known the world over as “Tiffany blue.” This is not to be mistaken for any watches related to the co-branding deal that the two companies inked in the 50’s. This partnership resulted in various Rolex models having been stamped with the Tiffany & Co namesake. The contemporary “Tiffany” Rolex Oyster Perpetual has no official connection to the world-renowned jeweler. An argument can be made that the dial’s color scheme has roots in Rolex’s own “Stella” Day-Date Models of the 1970’s. The dials for these watches came in an array of bright, eye-catching colors, including a turquoise example, similar to the Oyster Perpetual “Tiffany” referenced here. Rolex still offers this particular dial for their Oyster Perpetual models in case sizes of 31mm & 36mm. The 41mm version was discontinued in 2022 and is now a highly sought-after collectible.
Rolex Daytona “John Mayer”
Rolex collectors nicknamed the yellow gold, green dial the Daytona the “John Mayer” Daytona. John Mayer is a very well-known musician and has a following with luxurywatch fans and collectors. John’s presentation of his timepieces in public appearances, as well as a passion for the high art and craftsmanship inherent in fine watchmaking, has endeared him to many in the luxurywatch community. John owns and wears many luxury watches but only one has risen to namesake status. The Rolex “John Mayer” Daytona model was launched in 2016, in 18k yellow gold with a bright green dial, with Chromalight and gold hour markers. Initially overlooked, due to the publics almost fanatical interest in stainless steel Daytona models, John’s appearance and subsequent high praise of the watch help push it into the upper echelon in regard to value and collectability.